Make learning to swim and water play for kids more fun this summer with cool gear that will have them taking to the water like a fish.


Swimmers Tail

Little mermaids everywhere will delight with the FINIS Wyland Dolphin Tail, a mono-fin flipper that slips onto both feet and secures with adjustable Velcro strap for swimming and water play. A portion of sales goes to ocean preservation efforts. $29.99., and


See Undersea


Kids explore under the sea with FINIS Wyland Goggles & Snorkel Sets, made with superior-quality materials and designed to fit little faces and styled in kid-friendly colors. $11.99 to $49.99.,,

Flotilla the Kid

Make learning to swim a comfortable and safe experience for kids and parents with the FINIS Wyland Water Confidence Swim Vest, a soft foam zip-front jacket designed to keep a child’s head and chin above water while they float.  Sizes for 2 to 6 year.  $24.99., and

Wings to Float

All the water babies are wearing them.  FINIS Wyland Arm Floats help little ones feel confident as they get accustomed to water.  Ages 3 to 6.  $7.99.,,


Not in My Backyard Pool

When kids just can’t hold it, you need a swim diaper that does. Avoid a Caddyshack moment with the washable and reusable FINIS Wyland Swim Diaper, made of chlorine resistant polyester. $9.99.